Friday, September 17, 2021
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It's Time to Realize The Gravity Of The Situation

by Judy Ryan

Dan Price, CEO of Gravity Payments, recently made a landmark decision to take a pay cut from $1 million to $70,000 annually in order to pay each of his employees the same. His decision has sparked controversy.

As a people, we are at a crossroads. The challenge facing us is “Are we going to live life from the same short-term reactiveness popular among the majority for centuries or create a new normal in which the far-reaching implications of our actions are considered a top priority? Are we a society of “survival of the fittest” and “dog eat dog,” or are we ready to create from win-win, mutual respectful and trustworthy teamwork? If we choose the first, it is without consideration of the financial, emotional, physical, spiritual and social costs to everyone.

The vast majority of people are good at focusing on consequences to themselves. It’s the way we’ve been conditioned. That’s why many feel uneasy about our schools and our corporate environments that too many flee from when they can. For a long time it has been the mainstream way: to focus on immediate and narrow gratification, often with disastrous results. Dan Price is a notable exception.

The Foes. Some say Price is a socialist. Others complain that some people should not be paid the same wage as they or that they are now shackled to unmotivated co-workers. First, we live in a socialist society to a large extent now, but it’s one governed by freedom of choice through our democratic process. No one is holding a gun to Price’s head, saying he has to give everyone $70,000. He says he is practicing good business, making decisions today that he believes will bring a higher return on investment in the long run because “people work better and serve more effectively when they are not worried about paying the bills.” As to the other complaints, I can’t help but wonder whether the people complaining have considered the long-range benefits for everyone, including them, and that a commitment to excellence is in itself at odds with keeping unmotivated people around!  

In my own work, I see this resistance to a win-win mind-set and the fear that it will somehow reduce creativity and productivity. Nothing could be further from the truth, and the research on positive workplace culture bears this out. The resisters don’t seem able to tolerate the idea of abundance or the power of a caring team, nor do they have faith in encouragement or processes designed to make sure everyone wins.

The Fans. As I count myself among Price’s fans and people like him, I will say the reason I appreciate what he is doing is that I believe in his premise that when people have their basic needs met, most will get busy giving excellent service. Beyond our basic survival needs (found to be comfortably managed at $70,000 for most), we all need to feel a sense of belonging and significance. When we are free from worry, we want to create, support and serve. We are free to get along, get inspired and get more done. It’s what happens when we are given opportunities and the means to create, from a purpose- and value-driven business leader.

The world needs change agents like Price. That’s because big and meaningful shifts don’t happen on their own. They must be made by courageous, bold, confident leaders who are genuinely interested in what motivates people and who value relationships. The Dan Prices of the world make their commitment to create meaningful impacts more important than taking the well-worn path to the status quo. I invite you to consider the gravity of this situation for you. Consider what we have made of our world and reach inside for your inherent social interest and faith in people. It’s so much more satisfying than immediate, individual gratification alone. It is the practical application of love.

Judy Ryan (, human systems specialist, is owner of LifeWork Systems. Join her in her mission is to help people create lives and jobs they love. She can be reached at 314-239-4727.

Submitted 6 years 16 days ago
Categories: categoryThe Extraordinary Workplace
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